Spread the word on what you offer | Editorial

Word around town is that it’s been a lackluster start to 2014 for island businesses.

We don’t know the reason for this (perhaps over-spending during the holidays?), but it’s not too late to turn the tides for the winter months. It’s crucial that we support one another during all seasons of the year. That means making the conscious decision to shop locally.

Here at the Sounder, we offer free consultations for business owners looking to find ways to promote their offerings.

Yes, we need local dollars to support our work too, but one of our objectives as a community newspaper is to help our community thrive and our businesses grow. We are here to help make your budget stretch.

Because the winter can be lean for merchants, we created several special publications to promote the multitude of incredible services and goods available in the San Juans. If you participate in more than one, you get 10 percent off. If you are interested in any of the below, call 376-4500 or email carmstrong@islandssounder.com.

The Book of the San Juans is our relocation magazine geared towards prospective and new residents. It is distributed on all the ferries and in the chamber offices and local businesses throughout the year plus up and down the I-5 corridor. They are also online all year. Deadline is Feb. 5. Springtide is our visitors guide that is also distributed year-round. Deadline is April 21. In the spring and summer months, both of these publications fly off the racks in the Anacortes ferry terminal.

• Valentine’s Day edition is one of our most loved papers. It highlights long-time island couples and all things love-related – including specials from island businesses. And it’s a great place to tell your sweetie how you feel with a “love note.” Deadline is Jan. 31.

Weddings in the San Juans is inserted into the Sounder, Journal and Islands’ Weekly just in time for the wedding shows on Orcas and San Juan. It reaches more than 7500 readers, is distributed to the chambers and is online all year. Deadline is Feb. 10.

We hope February proves to be more prosperous for the hard-working business owners who make our community so special. And remember, if people don’t know what you have inside your store, they may not come in.